Many businesses have been hit hard and are scrambling to stay afloat or pivot. Those that conduct in-person meetings, classes or courses have left not only the small business owners and employees struggling, but also their clients and students. Customers that take exercise classes may need them to stay in shape and students may rely on classes they need to take. Now is the time to make the change to offer your classes, courses or sessions online.
Your businesses may be closed, but you have options
This recent piece from Adobe Spark explains how to use online meeting platforms to pivot from in-person services to those that can be done remotely. Customers and patients will be thankful that you are still providing your services during this time and have made the effort to respond to the current situation.
Unfortunately, there is no crystal ball on this virus and no way to know how long we will need to stay safe at home. It is very possible we will have to alter the way certain businesses conduct themselves forever. These tips will help you stay relevant, be prepared for the now, and for the future.
- Utilize a streaming/meeting platform. There are a number of platforms to consider. They vary in terms of price, privacy, and number of participants. Examples are Zoom, Google Meet, Skype, Facebook, Re.Stream, Adobe Connect, Houseparty, and Teachable.
- Set up online/cashless payments. There are a number of services and some can connect directly to your online bookkeeping. Examples are Paypal, Stripe, Venmo, Zelle, Cash.me, and Google.
- Promote your classes/meetings. Use your website, email and social channels to get the word out that you will be conducting classes/sessions online.
- Set up a professional class or meeting area. Do a test run with a friend or family member to make sure that your set-up presents you in a professional manner, that you have proper lighting, your microphone is picking up you (and not much background noise) and that the person on the other end can see everything they need to see (and nothing they shouldn’t see). Consider purchasing a few things you may need such as a second screen, a mic, tripod or additional lighting. It may seem daunting, but reasonably priced options can be purchased online.
Need help setting up your online classes or courses?
At Trivessa, we provide you with some of the best tools to help you set up remote access to your customers, clients or students. We make sure you have a mobile responsive website with tools such as video conferencing platforms and payment integration.
We are also available to help with social media ads and email marketing which can be highly effective in promoting your switch to online availability. We offer a free, no obligation consultation. Give us a call, send us an email, or schedule a time to chat directly on our calendar.